Renting, So Smart, So Easy

Tel: 844-643-2333     Fax: 905-643-3999     Français





Member Value Programs

The CRA’s Member Value Programs have been specifically developed for the rental industry by people who understand your business.  Whether you are a small or large operator, we work hard to provide our members the best value for products and services that you need to run your business.

By combining the purchasing power of our membership, everybody benefits – paying less and getting more value. The CRA’s Member Value Programs give your business a competitive edge. The CRA leverages the buying power of Canada’s rental industry and passes the saving on to you!

Insurance Program

The CRA Insurance Program was specifically created for the rental industry. Western Financial Group Insurance Solutions, in partnership with the Canadian Rental Association (CRA), is proud to be the provider of a specialized insurance program with risk management services for CRA members across Canada. We specialize in helping Canadian associations, buying groups, and independent businesses save money while providing the right level of coverage through specialized group insurance programs. We are here to help you with your insurance needs and help reduce your insurance costs.

Benefits to CRA Members:

  • Preferred Member Rating
  • Potential year-end returns of premium
  • Long term rate stability
  • Full insurance protection

Click here for more information

First Data: Credit Card Acceptance – Preferred Rates Program

Canadian Rental Association has partnered with First Data Canada, a leader in the payments industry, to help your business Sell More and Save More. All members are provided competitive low rates on merchant services including low credit and debit card processing costs, ecommerce tools, mobile payment apps, and a user-friendly online reporting tool to support and grow your business.

  • Accept Visa, MasterCard, American Express, Discover, JCB and Interac
  • Preferred Rates: Visa 1.49%, MasterCard 1.55%, 5 cents per debit transaction
  • Choose from a wide variety of payment solutions including; ecommerce, contactless, virtual terminals, gift cards, mobile payment apps, etc.

First Data Canada helps merchants say yes to their customer’s choice of payment anytime, anywhere.

Click here to visit First Data's CRA page for more information and speak with a Business Consultant. Call now 1-888-265-4117 or email


Petro-Canada SuperPass

Canadian Rental Association Members save 2.4 cents/litre on gasoline & diesel and a 20% discount on car washes at all Petro-Canada retail locations.  The Petro-Canada SuperPass fleet management program gives you the power to control expenses and puts valuable information at your fingertips.  The kind of information that helps give you more control over the costs that impact your bottom line.

  • One card provides access to Canada’s largest gasoline and diesel network and works at both retail and cardlock locations.
  • Control costs with detailed purchase restrictions on both fuel and non-fuel purchases.
  • PIN protection and exception monitoring to help defend against fraud and abuse.
  • Customized reports that can be distributed via email to facilitate analysis and save time.
  • Receive dedicated support from a professional and knowledgeable customer service and sales team.

Click here to find out more information about the Petro-Canada SuperPass fleet management program, and to submit an application form, click here

National Equipment Registry

Now available in Canada, this program allows CRA Members to register their equipment with the registry and allow local law enforcement the opportunity to easily find the owner of stolen equipment.

Thanks to the ARA's partnership with the National Equipment Register (NER), members can register their equipment with the NER's HELPTech database free.

For more information on this member benefit click here.

Ready2GO Rental Tags

These all-weather tags help you track your inventory and keep your service records up-to-date. Go to Shop CRA to download the order form. Email completed forms to or fax to 1-905-643-3999. All tags are sold in 1,000′s and come with plastic ties.

Print Incentive Program

The CRA Print Incentive Program includes a wide variety of custom printed products at discount rates for Canadian Rental Association members. The products available are numerous. Find out how you can save money with the CRA Print Incentive Program.

CRA Scholarship Program

The Canadian Rental Association continues to see the benefit in promoting rental related education. The equipment rental industry’s future success depends on having educated rental business and manufacturer/supplier owners, managers and employees.

To support that effort, the ARA Foundation and its affiliate programs offer trade/technical/vocational, undergraduate and graduate scholarships to help students pursue their educational dreams.The ARA Foundation administers scholarships for several affiliated organizations including two scholarships exclusive to CRA members.
All applicants who apply for an ARA Foundation Scholarship and meet that scholarship's qualifications are automatically considered for an affiliate scholarship. There is no separate application process.

ARA Region 10/Dorothy Wellnitz Scholarship - Canada

The US$1,500 scholarship is named for Dorothy Wellnitz, former executive director of the Canadian Rental Association.

The scholarship has been awarded since 2007. The criteria for the Dorothy Wellnitz Scholarship and the application are the same as for the ARA Foundation scholarship program.

ARA Region 10/Doug Mitchell Scholarship - Canada

This CRA scholarship is in memory of Doug Mitchell, past president of the Canadian Rental Association (CRA) and active volunteer in CRA, CRA Saskatchewan and ARA. He was an owner of The Rent-It Store in Saskatoon, Saskatchewan, Canada, until his death in July 2010.

This US$1,500 scholarship is preferred for a student affiliated with a Canadian associate member business due to Mitchell's instrumental role in organizing the yearly CRA Prairie Trade Show.

How to apply

If you would like to apply for a scholarship or make a donation to the Foundation, forms can be found at the ARA Foundation site below.

 If you wish to apply for the scholarship, you must be affiliated with the Rental Industry, either as an employee of a Rental Operation, or a child of a Rental Business Operator. Associate Members can also apply. Education must be pertinent to the rental industry. Scholarship eligibility requirements.

This is good news for students in Canada pursuing a rental-related education, since it provides another opportunity for educational funding. Click here to view ARA Foundation Scholarship recipients.

If you have any questions, please visit the ARA Foundation website or contact them directly at 1-800-334-2177 x236.

Please spread the word about these scholarships within your business. Thank you for your support.

Mark’s Discount Cards

Mark’s offers a 10% discount to CRA Members. Contact Membership Services at 1-844-643-2333 or to request discount cards for your staff.

Legal Care Program

Legal Care Plan

Membership in our Association entitles you and your immediate family access to the Canadian Rental Association Legal Care Plan

Under the Legal Care Plan

·         There is no charge to you for the first 30 minutes of consultation with the lawyer at Canadian Rental Association

  • These 30 minutes may be used either:
  • By speaking to a lawyer on the phone
  • By arranging an appointment, and meeting with the lawyer assigned to the file
  • After an initial consultation, you may choose:
    • To retain one of the lawyers recommended by the Legal Care Plan program of the Canadian Rental Association and pay a preferred rate  of 15 off regular honorary rate and agreed upon between yourself and the lawyer
    • To decline the use of the Legal Care Plan and use another law firm

Here’s how it works…

1.       Call one of our Legal Care Partners and identify yourself as a member of Canadian Retnal Association.  

2.       You will be asked to provide a few details ensuring your eligibility in the Legal Care Plan, as well as some information with reference to the nature of your problem.

Once your eligibility is confirmed, you will be referred to a lawyer practicing in the appropriate area of law.


All legal services are provided on a confidential basis between the lawyer and the client. 

 The range of services offered includes;

  • Business law
  • Civil ligitation
  • Corporate & commercial
  • Criminal law
  • Family law
  • Labour & employement law
  • Trademark & copyright
  • Wills & estates

Legal Care Advisors can be found under our 'members only' section tab. 

If you don't know the password, please contract membership services at 1-844-643-2333


Payroll Solution Provider – A perfect payroll solution that also entitles you to Human Capital Management services to help your business run more efficiently and effectively.

Click here for more details

Other services from Deluxe that can help you with all your day-to-day business from affordable print marketing, promotional and apparel products, cheques, forms and more. 

Click here for more details

Fleet Discount - Fiat Chrysler Automobile

Fiat Chrysler Automobile Discounts – CRA members are eligible for discounts on Dodge, RAM, Jeep, Fiat & Chrysler vehicles.

Click on the following link to learn more about it 

Canadian Red Cross

It is a pleasure to announce the new Major Account Solutions (MAS) agreement between the Canadian Red Cross (CRC) and Canadian Rental Association (CRA). Through this agreement, CRA members will receive access to discounted first aid training and products across Canada.

CRA discounts for first aid training courses across Canada include:

·         Emergency First Aid with CPR/AED (1-day course)

·         Standard First Aid with CPR/AED (2-day course)

Click here for more details


Heater Certification

For more information on the heater certification program in BC please visit